The ideal candidate will be responsible for creating original text and video content, managing posts, and responding to followers. You will
manage the company image in a cohesive way to achieve our marketing goals.
Roles and Responsibilities:
● Design and implement social media strategy to align with business goals
● Set specific objectives and report on ROI
● Generate, edit, publish, and share engaging content daily (e.g. original text, photos, videos, and news)
● Form key relationships with influencers across social media platforms
● Manage and facilitate social media communities by responding to social media posts and developing discussions
● Monitor SEO and web traffic metrics
● Collaborate with other teams, like marketing, sales, and customer service to ensure brand consistency
● Suggest and implement new features to develop brand awareness, like promotions and competitions
● Stay up-to-date with current technologies and trends in social media, design tools, and applications
Essential Skills, Qualifications, and Requirements:
● Proven work experience as a Social media manager
● Hands-on experience in content management
● Excellent copywriting skills
● Ability to deliver creative content (text, image and video)
● Solid knowledge of SEO, keyword research and Google Analytics
● Knowledge of online marketing channels
● Excellent communication skills
● Analytical and multitasking skills